1979 DAZ
Published June 30, 2011 | 
Daz is the name of a popular laundry detergent on the market in the United Kingdom and Ireland. It is manufactured by Procter & Gamble and is lower priced than P&G’s main brand, Ariel. Aggressively marketed, it is associated in popular culture with the “Daz Doorstep Challenge” series of commercials, which saw various ‘hosts’ including Danny Baker, Shane Richie and Michael Barrymore surprising Jax Wilson at her door and asking them to put Daz to the test . The advert was famously spoofed by Dom Joly in the British sketch series Trigger Happy TV where Dom would knock on doors presenting the ‘zap mega’ challenge. He then ran from the scene with the crew in tow, arms akimbo, legs flailing while the occupier went to retrieve a white garment. The occupier then returned to the door looking bemused. The advert was also spoofed in a John Smith’s advertising campaign featuring Peter Kay. Recent TV commercials are set in an obviously fictitious “Cleaner Close” soap opera.
Info gleaned from Wikipedia
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Persil Washing Powder
Published March 26, 2009 | A commercial from 1988 for Persil Washing Powder
Persil Power is a laundry detergent product developed and sold in the mid-1990s by Unilever.
In the early 1990s, Unilever’s Persil detergent had been falling behind its competitors in sales. As independent tests were showing the major brands to have relatively similar performance in removing stains, Unilever decided that they needed a product with an edge in stain removal. Persil’s main competitor, Ariel, had recently introduced Ariel Ultra, the first of the “Super Compacts” – washing powders equipped with chemical catalysts which (according to the advertising) cleaned better than ever, with less powder. With Ariel Ultra taking the detergent market by storm, and their own Persil Micro lagging far behind, Unilever needed but to surpass it with a new super-compact Persil line. Thus, Persil Power was conceived.
BOLD
Published November 20, 2008 | 90′s Irish advert for BOLD washing detergent.
Surf Washing Powder
Published October 29, 2008 | 90s advert for Surf washing powder.
Persil
Published August 22, 2008 | Commercial for Persil from 1989.
Persil is a brand of laundry detergent manufactured and marketed by both Henkel in some countries (including Germany, France the Netherlands, Poland and most other European countries in addition to Middle East countries as Egypt, Lebanon, Saudi Arabia and Syria) and by Unilever in the UK, France and the Republic of Ireland, since acquiring rights to the brand in 1931, in others. Both Henkel and Unilever manufacture their own formulations, with Henkel’s being the original. Continue reading
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